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Moschino Collection – Fashion Week

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The Italian luxury fashion house, Moschino, is the focus of this episode of the Milan Fashion Week where we’ll be taking a look at the designer’s Autumn Winter 2014-15 collection. American Jeremy Scott is the designer for this fashion house. He has a reputation for creating satirical send-ups and irreverent stabs at pop culture styles and fashion and this collection continues in that thread.

I’m not totally convinced that this collection qualifies as haut couture, what with pointed references to McDonalds, rappers, boxers, the bondage set, Hershey’s chocolate, Sponge Bob Square Pants and the contents label of an unknown product. Making it more Andy Warhol reminiscent than anything else, this collection was definitely making a statement about ocular culture.

Some of the more interesting and less garish garments in the collection: silk white strapless floor-length evening gown with matching large bow tied at the waist; strapless evening dress with Fruit Loops motif in Sky Blue and multi-colors, with small front slit, plunging neckline and extremely large bow tied at the waist; mini dress and matching full-length robe in Crimson and white Budweiser motif, and; yellow and black spotted nylon trench coat in Cheetos motif with matching pumps.

Drawing on the contemporary consumer society, this collection is a reflection of the world be live that uses the fashion items to draw comparisons to the corporate world around us.


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